Don't want to make anything physical
- could make an article about sustainable design, how to improve it etc.
look into Adapt on instagram
- their design can be isolating due to the style
- research what they do well, what they could improve on then make those changes
- could take a more psychological approach to the instagram?
Anti Consumerism Campaign
- people want identity
- instagram is a good platform, could use psychology element to inform the visuals
- think about how to persuade people (identity/praise)
Aim to reach a wider audience with the project.
XR
- who are the role models within the group?
- think about the group in general, how is it structured, is it successful?
Campaign needs to be in relevant places
- no point having the influence where it won't have an impact
- think about placing a positive spin on things (praise on public transport etc.)
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